Begin your journey with The Jai Jais

The Jai Jais is a series of books created as a modern way of introducing children aged 0-12 years to Hindu gods and goddesses, and Hindu Festivals. The books use clear and simple language with beautiful, contemporary imagery to capture the child’s attention and imagination. 

The collection is intended to grow with your child by having them divided into four series, with these suggested age ranges:

The Jai Jais Baby Series, 0-2 years

The Main series, 2-4 years

The Festivals Collection, 4-6 years

The Legends Collection, 6 years +

Come and join the Jai Jais journey and learn more about the ancient and fascinating world of Hindu gods and goddesses!


I recently ordered the two new Hanuman and Laxmi books as I already had the first two and my daughter absolutely loves them and recites them word to word . Thank you for such lovely and easy books to read for a toddler xx

Priya Khetani

My lil one absolutely loves these books and so do I! I love that he learns of our religion in such a fun way! I’m looking forward to many more books to come! Good Luck!

Kavitha Luxmi T Tharsan

My little girl loves her collection of the Jai Jais. Such vibrant colours and easy to read. Sunita keep up the fab work and James... get illustrating...can't wait for our collection to grow!

Sheetal Peshavaria Raval

Got home and was excited to see that the hanuman books had come today, I can't wait to read it with my nieces! Such a great addition to the collection! Thank you! 😊 x

Jayna Mistry

I ordered the book set as a Diwali gift for our 3 month old niece, to celebrate Sonam's 1st Diwali. Love the books, so simple and brilliantly illustrated.
Excellent books and highly recommended!!

Nisha Chauhan

Fantastic book my 5 year old loves them...lost of family and friends are excited about the books. Great purchase.

Viharika Patel Vara

What a great, easy to read, engaging collection of books! Each book has fantastic illustrations to accompany the story that our kids enjoy reading over and over again! Will be getting them for my nieces as I know they'll love them too.

Sujan Nadarajah

Brilliant range can't wait to order the new book. Love the calendar! Great service x

Bina Chauhan

Inspiring for grown ups and kids. A nice way to pass values and make kids aware of culture and mythology. Kudos to Sunita for her efforts and thought in making her imagination a reality.

Shweta Sandeep Lamba

Blog posts

Interview with a Hindu Priest Sagar Shakula

Interview with a Hindu Priest Sagar Shakula

We have been so lucky with ‘The Jai Jais’ that our paths have crossed with the wonderful Sagarbhai Shukla, Hindu priest, Wembley.

His understanding of Hinduism and scriptures make it so relatable to the modern generation. We have been so blessed to spend time with him, and understand how our generation, and our children can continue to maintain and grow our cultural and religious roots.

He explains so well the reason behind certain poojas, vrats and festivals and you will see his wisdom in our joint blogs. See our blog below of our interview with Sagarbhai 🙏🏼

What is Adhek Maas?

What is Adhek Maas?

Adhik Maas, which means extra month is also known as Purushottam Maas. Adhik Maas is
considered very sacred. The story is associated with Lord Vishnu. In the Lunar year there were
only twelve months, and each month was assigned to a god… but what about Adhik Maas?
There was no god assigned to the extra lunar month.
It is considered a very auspicious period. Fasting once a day is considered an auspicious ritual.
Fasting and charitable acts this month will fetch a lot of positive results.
How Puzzles Can Develop So Many Skills For Our Children

How Puzzles Can Develop So Many Skills For Our Children


The Jai Jais are so excited to launch our new range of puzzles. Incorporating the amazing talent of our illustrator James Ballance, with the fun of puzzles. These puzzles are great to introduce children to The Jai Jais in a fun and engaging way. What a perfect gift for Navratri and Diwali.

There are three basics of what puzzles can do for your child’s development at any age.

When your child is alone with a puzzle you can expect three basic skills to be built:

  • Physical skills -from holding puzzle pieces and turning them until they fit. Developing fine motor skills.
  • Cognitive skills -as they solve the problems of a puzzle. Helping with problem solving.
  • Emotional skills -they learn patience, resilience, and are rewarded when they complete the puzzle.